Skip to content
large logo for Precima Precima A Nielson Company Logo
  • What We Do
    • Assortment Optimization
    • Total Store Price Optimization
    • Promotion Optimization
    • Personalized Marketing
    • Category & Shopper Insights
    • Supplier Collaboration
  • Insights
    • Articles
    • Webinars
    • Videos
    • Press
    • Research
    • Case Studies
    • Solution Briefs
  • About Us
    • Our Leadership
    • Events
  • Join Us
  • Contact Us
  • What We Do
    • Assortment Optimization
    • Total Store Price Optimization
    • Promotion Optimization
    • Personalized Marketing
    • Category & Shopper Insights
    • Supplier Collaboration
  • Insights
    • Articles
    • Webinars
    • Videos
    • Press
    • Research
    • Case Studies
    • Solution Briefs
  • About Us
    • Our Leadership
    • Events
  • Join Us
  • Subscribe
  • Contact Us
A person pushing a shopping cart down a grocery aisle surrounded by blue data webs

Webinar

How Category Management Has Changed Forever

For a first look at new research and insight into what’s next for category management, watch the Webinar on-demand. Read More

Press Release

Customer-Centricity is at the Core of Retail Category Management Today

Customer-Centricity is at the Core of Retail Category Management Today, According to Exclusive New Research by Precima and Coresight. Read More
A person pushing a shopping cart down a grocery aisle surrounded by blue data webs

Report

How Category Management Has Changed Forever

New research, conducted by Coresight Research and commissioned by Precima, a NielsenIQ company... Read More
Close up of hands navigating an ipad device in a grocery aisle

Blog

Personalization at Scale in Grocery Retail

With customers' continually changing needs it is important for retailers to meet their needs with "personalization at scale" and win… Read More
play button Precima suite green text with small multicoloured round icons of a shopping cart, percent symbol, price tag, and analytics

Video

Precima Solution Suite Demo

The Precima Solution Suite: Uncover Shopper Behavior to Drive Growth. Watch the video. Read More
A woman with a smart phone pushing a shopping cart in a grocery store

Blog

A step-by-step guide to optimize your pricing strategy: Step 2

In my three-step blog series to help retailers stay ahead in the rapidly changing retail landscape... Read More
Get in touch with us
Precima A Nielson Company Logo
  • What We Do
    • Assortment Optimization
    • Total Store Price Optimization
    • Promotion Optimization
    • Personalized Marketing
    • Category & Shopper Insights
    • Supplier Collaboration
  • Insights
    • Articles
    • Webinars
    • Videos
    • Press
    • Research
    • Case Studies
  • About Us
    • Our Leadership
    • New & Events
  • Join Us
  • Subscribe
  • Facebook
  • Twitter
  • Linkedin
  • YouTube
  • Terms Of Use
  • Privacy
© 2021 Precima